Some U.S. farmers are turning to specialty crops and alternative enterprises as low commodity prices and high input costs squeeze traditional farm profits. Extension specialists say interest is rising in wine grapes, specialty grains, produce and agritourism ventures. On-farm processing and direct-to-consumer sales are also drawing attention as farmers look to diversify income streams. USDA data show fertilizer, fuel and equipment costs remain elevated, while corn and soybean prices have struggled to recover. Farm economists say diversification can help spread financial risk, though it often requires new skills, marketing strategies and upfront investment. Producers caution that specialty agriculture is not a solution for every operation, particularly large-scale farms. Still, many see diversification as a way to adapt as market volatility and cost pressures persist across U.S. agriculture.
U.S. farmers turn to specialty crops as profit margins tighten
Staff Editor
Feb 24, 2026 | 3:26 PM
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